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2 Aug

Star Buys:Wayne Hemingway

Star Buys:Wayne Hemingway

 He may have been born in Morecambe but design guru Wayne Hemingway chooses to live some of his life here in Sussex – West Sussex to be precise – on a three-acre woodland plot close to the sea and the Goodwood Estate and also close to Lord March with whom he is promoting the new Vintage At Goodwood Festival this August.

Wayne first came to fame as a fashion designer with his own label Red Or Dead which he created with his wife and business partner Gerardine, although he actually studied as a town planner and only discovered the lure of fashion whilst selling off his own clothes at Camden Market when he hit hard times. It is to those town planning roots that he has returned in recent years as creator of major housing projects around the UK that are already receiving both acclaim and awards.

Their own Sussex home is reported to be a modernist glass edifice with the living spaces on the upper floor amongst the treetops, a style of living they had admired whilst in Melbourne, Australia, where they also have a home.

Vintage At Goodwood is the first of what they propose will be an annual music and fashion led celebration of creative British cool from the ‘40s, ‘50s, ‘60s, ‘70s and ‘80s, featuring the leading DJs, bands, collectors, purveyors of vintage clothing and vintage vinyl from each decade, as well as contemporary bands and brands that have similar influences.

Wayne is also chairman of the South Coast Design Forum a non-profit organisation run for and by designers and creatives from all disciplines.

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